Filipino girl group BINI holds a meet and greet event for their fans on their third year anniversary dubbed Bini Hour at the One Ayala Mall in Makai City on June 11, 2024. Maria Tan, ABS-CBN News

MANILA — The official lightstick for the Grand BINIverse has features that are a first for local artists.

 

According to Pulp Group CEO Happee Sy-Go, the lightstick—produced by the same company behind popular K-pop group merchandise—will include a concert mode that syncs with live performances, enhancing the 360 fan and artist experience.

“We are flying a team from Korea to control the lights. During concert day we will sync it. So ano choice ng color ng girls yun lalabas. Pag sinabi green, ocean green lahat,” she explained.

“The fans are presenting a show back to the girls through their lightsticks. That’s our job to make fans’ voice heard. Talagang concert experience ng lahat ng blooms, that night, kung ano na imagine ng fans and girls possible ba— we will make it happen,” she added.

BINI will stage their three-day Grand BINIverse concert on November 16-18 at the Araneta Coliseum in Quezon City.

Sy-Go advised Blooms to use lithium batteries during the concert as the feature will be powered by bluetooth.

“Di kakayanin luma or alkaline. It requires more power,” she said.

Beyond the concert, lightstick can be personalized through an app.

“This is an exclusive package. It comes with an app. They can download the app, you can change the cover of the app to your bias.  Then, when you connect to your app and you change the colors and the mode. They can control it themselves,” Sy-Go explained.

The merchandise also includes exclusive photo cards of each member.